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Vehicles

MORE HUMAN IN NATURE

We created the Mazda CX-50 to enhance your experience of the outdoors, so you can connect to nature, to the road, and everything along the way. Our latest iActiv AWD technology connects you seamlessly to the terrain while Mazda Intelligent Drive (Mi-Drive) technology levels up the driving experience with off-road and sport driving modes to make every trip a thrilling ride.

EXPLORE THE MAZDA CX-50

PRECISION AND PERFORMANCE

The sculpted curves and bold contours of the Mazda3 makes it a standout in its class, with a refined, human-centric interior that will ignite the driver in you. Our latest Skyactiv engines combine outstanding performance with excellent fuel economy while offering responsiveness and that unique Mazda fun-to-drive feeling.

EXPLORE THE MAZDA3

LEAD WITH PURPOSE

Mazda’s first electric car represents a new standard in EV performance with 200 lb-ft torque and 143 hp, for an immediate response when you press the accelerator. From the sustainably sourced luxury materials in the cabin to the lightweight battery, our first-ever EV was designed holistically to produce fewer CO2 emissions during its entire lifecycle.

EXPLORE THE MAZDA MX-30 EV

DESIGNED TO MOVE YOU

The MX-5 Soft Top is informed by our human-centric engineering philosophy. From our advanced Skyactiv-Vehicle Dynamics for fuel-efficient driving to our new Kinematic Posture Control (KPC) to stabilize cornering posture, we are refining the classic roadster.

EXPLORE THE MAZDA MX-5 SOFT TOP
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PROTECTING YOUR PRIVACY

PROTECTING YOUR INFORMATION

Black Mazda MX-5 RF 2-seat hard-top convertible against a black background.

Mazda’s goal is to provide the best driving experience possible. Any data or information we collect is stored only as long as necessary to provide you with our exceptional Mazda services. Most importantly, we’re constantly updating our formal security program to protect your data against loss or unauthorized access.

Mazda owner’s hands cradle smartphone displaying MyMazda app start screen next to black cup and saucer resting on wooden surface.

YOUR DATA, YOUR CHOICE

We provide you with choices about what data and information you share with us and how it is used. Among the many ways you can control the use of your data, you can: review and update your information that’s shared with us through the MyMazda app; unsubscribe from marketing emails; disable the collection of Vehicle Data from your Connected Vehicle; cancel a Connected Services plan, plus other choices you can make regarding your personal information and data.

WHAT WE COLLECT

To service your vehicle warranty, we keep your personal information for 10 years. Any companies we share your information with must first sign an agreement that obligates them to keep the information confidential and secure and prohibits them from using it for unauthorized purposes.

When you purchase or lease a Connected Vehicle, the telematics system is active by default and transmits vehicle data including driving behaviour data and vehicle health data. If your Connected Vehicle has a Connected Services plan, we also collect geo-location coordinates of your Connected Vehicle’s latitude and longitude. If you use the MyMazda app, we collect the location of your device, device type, IP address, browser and other details about your use of MyMazda, including screen time, scrolling, reactions to alerts, crash reports and other specific details.

Driver’s right hand holds smartphone displaying map and driving directions

HOW WE USE IT

We use the information we collect to analyze safety concerns and product trends, provide support and service, conduct research and development, to improve, troubleshoot and evaluate the use of our products and services and to communicate with you. We may also use Location Data to provide you with a Vehicle Finder feature and other services. We may use Driving Data and Vehicle Health Data to provide you with status information of your Connected Vehicle, when it needs servicing or reports a malfunction.

HOW WE SECURE IT

Mazda has implemented physical, technological and operational security systems to help protect personally identifiable information from loss, theft, misuse, alteration or destruction. Mazda employees, agents and authorized dealers are required to adhere to this Privacy Policy and only personnel authorized by Mazda have access to personal information.

LOOKING FOR MORE SAFETY TIPS?

Polymetal Grey Metallic Mazda MX-5 RF hardtop driving along dimly lit urban street.

DRIVING AFTER DARK

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Soul Red Crystal Mazda SUV drives along rural highway with brown hill country blurred in the background.

SAFETY AT HIGH SPEED

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Soul Red Crystal Mazda SUV with headlights on drives past snow-covered conifers as it negotiates a curve in deep snow on a rural road.

CONFIDENCE IN ANY WEATHER

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